In the summer of 2018, the Germans struggled to combine their love for football and their commitment to work. With the 2018 FIFA World Cup taking place in Russia, match times clashed with German working hours.
Havas Germany
CCO: Eric Schoeffler, Darren Richardson.Creative Directors: Tobias von Aesch, Ramón Scheffer.Senior Art Director: Rodrigo Stroisch.
• Cannes Lions - Mobile - Bronze Lion• Cannes Lions - Mobile - 2X Shortlist
• Clio Awards - Digital/Mobile - Silver• Clio Awards - Audio - Bronze• Clio Awards - Audio Technique - Bronze
To launch the iced drinks at McDonald's we created an ice coupon. To get your free toast, you have to run before the ice melts.
DM9DDB, Brazil
VP: Marco Versolato
Creative Directors: Felipe Gall, Marco Mattos
Copywriter: Leonardo Millani
Art Director: Rodrigo Stroisch
What is the best way to show the benefit of Neutrogena Deep Clean in a print ad? By demonstrating what the product does on the page.
DM9DDB, Brazil
VP: Marco Versolato
Creative Directors: Felipe Gall, Marco Mattos
Copywriter: Gustavo Tasselli
Art Directors: Francis Alan, Rodrigo Stroisch
Elanco is a deworming medicine for pets that has to be used at least 2 to 4 times a year. Otherwise, your beloved one will be certainly infected by terrible worms.
In this campaign, we also had to raise awareness on how pets get infected from things they eat on the street, toys, insects and everything else.
Saatchi & Saatchi, Germany
ECD: Alex Reiss
Creative Director: Rod Henriques
Senior Copywriter: Gustavo da Costa Neves
Senior Art Director: Rodrigo Stroisch
Illustrator: Zombie Studio
• Cannes Lions - Health & Wellness - Silver Lion
• Cannes Lions - Health & Wellness - Shortlist
